Pharos-Tribune

January 19, 2010

Judy expanding GoodLife

Business owner leases adjoining building for additional space

by Kevin Lilly

In a time when many businesses are either closing their doors, downsizing or trying to remain steady, Judy’s GoodLife Emporium is expanding.

Owner Judy Masters has leased a building next door to her downtown Logansport storefront at 325 E. Market St. The addition of the building at 327 will be called GoodLife Too.

“It’s cool we’re expanding,” she said of doing so in the tough economic times.

Masters leased the building from fellow downtown small business owners Tom and Teri Partridge of the Pear Tree Gallery. The acquisition will allow Masters to schedule private consultations, classes and discussion groups regarding natural health.

One discussion group will be called the Sugar Assassins. They will talk about foods that convert to sugar and how to pull simple sugars out of one’s diet. Masters said the goal will be to get group members to make more healthy choices at the grocery store and while eating at restaurants.

“How can you order and still not be involved in the high sugar conversion,” she said.

Masters, who travels all over the country teaching for an institute based out of Warsaw, will offer a class called natural health basics where qualified instructors will dispel myths and misconceptions about vitamins and herbs. Handouts and reference materials will be provided at each gathering.

Masters will also be able to host other national practitioners and provide space for guest massage therapists who are already affiliated with Judy’ GoodLife Emporium. Masters wants to make clear that they are not starting a massage clinic but simply making space available.

Although Masters is not starting a new business, she said the Logansport/Cass County Chamber of Commerce is still hosting a ribbon cutting for Feb. 9.

Representatives from manufacturers and distributors will be on hand to honor the expansion. Free samples and plenty of information will be available, said Masters, who is excited about growing her business.

Masters opened up shop in 1998 and has since became a mainstay in the downtown. She said she never imagined she would one day by expanding, especially after suffering damage to her business in a fire a few years after opening. She credited the good people she has around her and support from the public for her success. Masters added that she will give GoodLife Too a couple of years to see how it goes.

• Kevin Lilly is news editor of the Pharos-Tribune. He can be reached at 574-732-5117 or kevin.lilly@pharostribune.com.