Pharos-Tribune

Editorials

November 17, 2009

Still time to weigh in on sign rules

It’s good to see the Logansport Plan Commission and the chamber of commerce working toward a compromise on proposed restrictions for electronic message center signs.

Clearly, the city’s business community should have a role in drafting the regulations it will face.

The plan commission is proposing that such signs be at least 200 feet from the nearest residence and at least 400 feet apart. Chamber representatives are proposing to drop that to 100 feet from the nearest residence and 300 feet apart.

The chamber is also proposing that the measurements be on only one side of the street. Thus, the signs could be directly across the street from each other and still fall within the restrictions.

The planning department, on the other hand, is proposing only one sign every 400 feet, regardless of the side of the street.

At the same time, business interests and the planning department are talking about how long the messages on those signs should remain in place. The chamber is proposing 3 to 5 seconds. The planning department is proposing 7 seconds.

Either would be longer than the length for some of the signs already in place.

The parties are also discussing the amount of color the signs will be allowed to use.

The planning department suggests the signs be limited to a black background with amber lettering. It suggests barring animated images, audio and bright flashes of light.

The chamber of commerce asks that the city consider dropping the restrictions on color.

It’s hard to say how many flashing messages would be too many, but we shouldn’t allow a steady stream of these signs. People will be driving along these streets, and with eyes darting from one message to the next, navigating the traffic won’t be easy.

What we have in this discussion are two competing points of view.

On one side, we have residents who seek to limit the amount of visual clutter in the city’s business district. On the other, we have businesses resisting restrictions on the way they get out their message to customers.

At this point, the two sides are searching for middle ground.

The public will have its next chance to weigh in at a plan commission meeting next month.



Want to go?

What: Logansport Plan Commission meeting

When: 4 p.m. Dec. 14

Where: City council chambers on the third floor of the City Building

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